China International Import Expo

Date: 05-10 Nov 2020
Location: Shanghai, China

Liso Sports has been officially authorized as an entrusting party recently by China International Import Expo, working together to help international brands meet with local consumers.

“The Chinese market is such a big one that you should all come and see what it has to offer.

China will reach out its arms and offer countries in the world more opportunities of market, investment and growth. Together, we can achieve development for all.”

—— Chinese President Xi delivers Keynote speech at opening ceremony of the Second China International Import Expo (CIIE)

NEW FOCUS: Sports Industry

The Consumer Goods Section of 3nd CIIE focuses on "The Trend of Quality Life", building an international consumption platform that includes beauty and daily necessities, household items and gifts, smart life and home appliances, maternal and children's products, sports and outdoor leisure style, fashion trends and artwork. Furthermore, in Consumer Goods Section,the Sports Sector becomes a new spotlight, focusing on Sports Products,Stadiums and Events, and Sports Communities.

3 REASONS for CIIE to Set up a Sports Exhibition Area

Reason 1: Government's Support on Sports Industry

Reason 2:Customers' Demand for Sports Consumption

Reason 3:CIIE's Influence on Emerging Market

We found that the population over 40 years old tends to obtain information from official media and online media. CIIE has a long-term partnership with TV, radio and official media promotion, and this partnership could help our exhibitors extend their brand for target customers.The 2nd CIIE attracted more than 700 media outlets from more than 80 countries and regions, and more than 4,000 reporters from home and abroad, who reported on the CIIE in a holistic and multi-faceted manner.


  • Innovation & safety - C2M industrial digitalization; fabric innovation and fabric safety
  • Urban Economy – Winter Sports; Street Fashion; Niche Sports


1. Dialogue with VIP Guests

2. Attracting Worldwide Attention

  • 700+ media outlets
  • 80+countreis and regions
  • 4000+ reporters home and abroad
  • Nearly 3200 reports on CCTV
  • 80+ related reports in CCTV News
  • 470+ reports on People's Daily
  • 240+ reports by the Xinhua News Agency on the Xinhua Daily Telegraph
  • 5700+ reports on Xinhuanet
  • 200 million+ views in Tikok, Kwai, Huajiao……

3. Attending CIIE with Affiliated Companies

Registration Deadline: May 31, 2020

For More Details, Please Contact

Judy Chen

Mob: +86 13524354299

Tel: +86 21 61158195*105


Click here for more details.

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