The Greek government is developing a 10-year strategic plan for the country’s linchpin tourism sector to boost its long-term prospects and improve infrastructure, competitiveness and sustainability.

American investors are showing new interest in Greece, from financial assets to hi-tech start-ups, reflecting the country’s improved investment prospects and amid warming bilateral relations between Greece and the U.S.

New incentives for foreign film productions shooting in Greece are bearing fruit, with representatives from leading international studios like Netflix, Disney, Universal and Amazon recently scouting the country for potential locations and starting new film projects.

Nowadays, some of the pure white marbles quarried in northern Greece – a variety often associated with the island of Thassos – are particularly prized for their heat reflecting quality and are in high demand in the Middle East.

Greek wines have been undergoing a quiet revolution as increasingly innovative and sophisticated Greek winemakers have focused on quality production and overseas markets, translating into growing foreign sales.

Foreign investors have been acquiring leading private hospitals in Greece, banking on the sector’s growth potential and the country’s status as a regional hub in health and life sciences.

The effort has paid off: last month a Greek olive oil from Laconia – one of the most venerated olive producing regions in Greece since antiquity – was voted the best flavored olive oil in the world. It also represents a rising trend for Greek olive oil producers who in the past year have harvested some 400 taste awards internationally, a sharp increase from previous years.

Greece’s role as a regional energy hub at the crossroads of Europe, Asia and Africa continues to take shape as a slew of new projects – from port facilities to pipelines – come online.

Greece is continuing to expand its trade and investment ties with China, participating in China’s first-ever international import exhibition in November.

The International Monetary Fund has raised its forecast for Greek economic growth next year, confirming the growing strength of the country’s economic recovery.